
Quality Beverages is a business built on the principles of excellence in production, marketing and distribution – these principles have established us as a force in the FMCG market in South Africa. Since its foundation, Quality Beverages has grown into a totally independent organisation with a clearly defined business approach.
Quality Beverages management and dynamic sales team have a wealth of knowledge and experience in the Fast Moving Consumer Goods field. Along with that we have our own world-class factory facilities as well as an extensive distribution network that ensures a quality service to our customers.
The company is based in Cape Town (Western Cape), with satellite operations throughout the country and thus controlling a comprehensive sales, distribution and warehousing network throughout South Africa.
Quality Beverages is an equal opportunity organisation and reflects the population of South Africa in both staff and management.
The Quality Beverages Customer Base
We enjoy the support of an extremely wide spectrum of customers – from the smallest corner café to some of the country’s largest retail groups. Apart from our extensive range of individually branded products supplied across the business spectrum, we do contract packaging for, amongst other, leading supermarket chains in South Africa. In 2003, Quality Beverages was appointed as the official bottler for the Cricket World Cup, Pepsi range of soft drinks.
Customer Service
Big or small, each customer receives an uncompromised standard of service. Quality Beverages has a team of highly professional sales representatives and merchandisers, each dedicated to specific areas and customers, to the benefit of both parties.
Advertising and Promotion
However good our products, they need to be promoted constantly to create and maintain top-of-mind awareness in our target market. We support our brands as well as our retailers with print advertising, regional radio and eye-catching point-of-sale material. We also supply the trade with branded fridges in which to merchandise our products.
Community Involvement
Quality Beverages has a Special Events division that actively promotes community involvement, thereby lending a helping hand while giving our products exposure where is counts, like trade fairs and school functions.